Blockthrough
Developer of a web platform designed to assist publishers in recovering the revenue they lose to ad-blocking. The company's platform provides a technology for ad exchanges, ad networks and publishers that makes ads undetectable to ad blockers and also recovers publisher's blocked impressions from the ad blockers and thereby assists publishers in monetizing their content, enabling publishers to get compensated for providing content through advertising, while respecting the user experience of website visitors.
News:
- Acquisition • Feb 1, 2023 | Blockthrough acquired Acceptable Ads Exchange for an undisclosed amount
- Acquisition • Nov 8, 2022 | eyeo acquired Blockthrough for an undisclosed amount
- News • Nov 8, 2022 | Media Post — Eyeo Acquires Blockthrough To Further Support Advertisers, Publishers
- News • Nov 7, 2022 | Media Post — Blockthrough Co-Founder Looks At The Future Of Ad Blocking
- News • Feb 6, 2020 | MediaPost.com — One In Six Worldwide Users Currently Blocking Ads
- News • Feb 6, 2020 | PRWeb — Over 763 Million Devices Globally Block Ads, Mobile Adblocking Up 64% Per Blockthrough’s 2020 PageFair Adblock Report
- News • Feb 6, 2020 | CNet — Ad blocking takes off on mobile phones, a challenge for publishers
- News • Jan 24, 2020 | MediaPost.com — Blockthrough Acquires Uponit A Year After PageFair, Consolidates Ad-Blocking Technology
- Acquisition • Jan 22, 2020 | Blockthrough acquired Uponit for an undisclosed amount
- News • Nov 18, 2019 | PRWeb — Blockthrough Names Prebid.js Co-Creator Matt Kendall as New Head of Engineering
- Acquisition • Nov 15, 2018 | Blockthrough acquired PageFair for an undisclosed amount
- Funding Round • Oct 19, 2018 | Blockthrough raised $2,000,000 / Seed from Stout Street Capital
- Funding Round • Apr 1, 2018 | Blockthrough raised an undisclosed amount / Seed from Arthur F. Muldoon
